Picks of the Week 3.11.2010

This week was filled with a mix of SEO and Social Media updates. There were a few of really great articles for beginners in addition to some for experienced SEOs. Since these picks are normally geared toward beginners here we go:

Keyword Research 101 – ClickZ News


Talk about basic. Ron Jones provides some solid information for anyone seeking better knowledge on purchasing better keywords for his/her business. In addition to the information, there are some great links to some very useful tools.

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Controversy, controversy, controversy

Well my second post for Search Engine Journal went up today. And I’ll be honest, I hold my breath each time something I write goes live. But especially so today. The topic of this post was spam. An average person may think how can this possibly make you hold your breath? Well there are all sorts of spammers, aside the ones mentioned in my post. Good and bad (yes there are good spammers, though extremely rare). If you haven’t yet click on the link above, read the article then the comments. Go ahead, I’ll wait….Back already?

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And the work begins…

Well a little over three months at Chemidex and I finally get my hands dirty, in terms of SEO that is. First on the agenda? Landing pages for high traffic terms/products found on our site. I’m really excited. The sites I’ve worked with, and currently working with, are being optimized for words/phrases that run between 20k and 50k search monthly (according to Google if anyones knows a more accurate tracker I’m all ears). The words for Chemidex, for instance ’surfactant’ runs a little over 200k, I can barely contain my excitement. This is a big challenge for me, and I can’t wait.

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Writer’s Block & Test Prep

Well, it has finally happened. Writer’s block, I know I haven’t written everything I can know in regards to SEO and Social Media, I just can’t think of it yet. I’ve read more articles in the past 24 hours than I have in the past month to get some inspiration or ideas. Which is great, I can read anything about internet marketing and enjoy it fully. Currently I’m working on a piece for Search Engine Journal, as of right now I’m thinking about calling it, ‘4 Tips for In-House SEOs’. The tips I’ve got so far I feel are important but, as most of my posts have been, might be controversial. I’m calling them:

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Importing Google Adwords Campaign into Microsoft Adwords is like pulling teeth

I might be over exaggerating a bit. Recently my company decided to begin moving some of our more successful paid campaigns on Google Adwords over to Microsoft’s AdCenter a.k.a Bing’s PPC. I even read on the account manager page for AdCenter about how it is possible to import Google Adwords campaigns. To their credit, it is possible, I just don’t like the process and I’m not sure who I should be more frustrated with, Google or Bing.

Let’s begin with Google Adwords. First of all I love it, come on its Google! I like the ease of creating campaigns, the layout of the charts and even the way you can jump from ads to keywords to settings and back again. However, somethings I can do without are the multiple scroll bars on the screen, the sluggish transitions (experienced on various internet speeds & browsers) as well as fixed header. My biggest pet peeve is the format of the file is exported, the only bit of information missing is of course, the Name of the Campaign, the text that goes along with the ad, and finally the url to the landing page. If only they added that bit of information importing to Bing would be easy as pie. But it isn’t.

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The Lazy Man’s Workout

After a great weekend of doing nothing I’m ready for another week at Chemidex and another week of working out. I’ve dropped close to 10lbs, starting to get some definition back in my arms and chest, I’m feeling good. Here’s my workout (note I am not a professional, I just know some very basic exercises and implement them in a way that fits into my everyday routine):

30 minute Lazy Man Workout:

The first thing I do is get some dumbbells ranging in weight from 10-25lbs.

Once my favorite television show comes on I stretch during the intro. This usually lasts 2-3 minutes (depending on the show), I consider the intro over once the beginning credits stop rolling.

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Starting up

Well I’m writing today from children’s hair salon. Preston is getting his hair cut and I’m just chilling. I’ve got some plans for my website in addition to this blog (which has gone neglected) to revamp them both into sources of information for npo and small business seo information. I know tjat one of the biggest faults with getting in house seo up and going is staying current with industry news and needing an outlet to ask questions. Well since I read multiple newsletters and blogs daily I think I’ve come up with a way to connect local npos and small business with the info they need without having to dig through information they might never need. I’m excited.

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Ready for the weekend!

Ahh the glorious weekend is ahead. I’m looking forward to taking a few days off. No twitter, blogging, researching, and as of lately Buzz. Haven’t done that in a quite some time. Tara and I might end up taking Preston to some place called, “Monkey Biz”. Basically this place is one HUGE indoor playground. It’ll be a fun time for sure.

Quick Poll – How long does it usually take you to get tired of Twitter/Facebook or any social networking site? For me it takes close to 4-5 hours. So why keep doing it? I have to say mostly peer pressure, I see other on tweeting it up, posting updates and for some reason I think I’ve got to keep up. I am glad to report that the last few weekends I noticed the people I follow closely take the weekend off. Its good to know, as to why I’m following suit.

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Been a while

Yea I know, the blog seems vacated, but its not. I’m at a new job, Preston is running around like crazy. I’m trying to get a handle on things so I can start setting schedule and stick to it!